Team up with NAACP, LULAC, Texas Civil Rights Project, and Clear Channel Outdoor to start billboard campaign to increase voter turnout
(Houston, TX) // Senators Rodney Ellis (D-Houston) and Sylvia Garcia (D-Houston) are joining the NAACP, LULAC, and Texas Civil Rights Project in a civic engagement campaign to promote voter registration and engagement in Houston.
Thanks to a partnership with Clear Channel Outdoor, the Senators will post over 20 billboards in English and Spanish in the greater Houston area to encourage citizens to register and vote ahead of November's general election. Advertising space is being donated by Clear Channel Outdoor to the NAACP and LULAC for the campaign and is valued in excess of $75,000. Hundreds of thousands potential voters will view these messages over the coming five weeks prior to the voter registration deadline, which is October 5.
"I am honored to participate in this campaign to increase voter engagement in our community," said Ellis. "As we celebrate the 50th anniversary of the Voting Rights Act this month, we must take action to preserve what earlier generations fought to secure. The easiest first step is to vote. This November, Houston will undergo a dramatic change in our city's leadership, electing a new mayor, city controller, and a number of city council and school board members. I want my constituents' voices to be heard by making sure they're registered to vote."
"I am a proud Texan, but I know we can do better," said Garcia. "Texas consistently ranks lowest in voter registration and participation, and as elected officials we should do everything we can to ensure that everyone who is eligible to vote feels welcome at the polls. It’s time for Texans and Houstonians to step up and show the rest of the nation that we are invested in making this state greater for our families by making our voices heard in the November election."